Abstract
For research implicit stereotypes, concept processing and perceptual processing methods were taken to observe the study process of direct and indirect test. The result showed: (1) Stereotypes are automatic processes; (2) The stereotypes can be divided into conscious implicit and unconscious implicit stereotypes by direct and indirect test, so between them there is a re-dissociation; (3) In the direct test there is the effect of processing levels, and in the indirect test there isnt; (4) Single factor cannot form stereotypes, the history, social, culture and implicit attitudes, self-esteem and so on can form it; (5) The meaningful materials by perceptual processing can produce driving effect.
Keywords: | implicit; stereotype; re-dissociation; conscious; unconscious |
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