Abstract
This article studies on undergraduates of Nanjing, investigating on the influencing factors of book consumption, types of books they consume, by which channel they gain book information, book consumption places, the attitude of pirate and so on. By this investigation, we try to know the actual book consumption of Nanjing’s undergraduates, analyze the problems of their consumption and book market, and put forward corresponding resolvents.
| Keywords: | book consumption; university; student; Nanjing |
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