Abstract
Noting that students do not always respond positively to the teaching methods used, this research was designed to investigate student preferences with respect to different teaching modes. The students in the sample were all from one Business course at the City Polytechnic of Hong Kong. The data were collected by means of a questionnaire which focused on the students' experience of interactive modes and their preferences in both lectures and tutorials. While very few students had experienced a highly participative lecture, they expressed the least preference for formal lectures and the greatest preference for lectures that included videos or videos and question periods. For tutorials there were strong preferences for group activities while individual presentations were the least preferred. Strong preferences were also expressed for small tutorial group size and for the combined use of English and Cantonese. In this exploratory study which investigated only one part of the teacher and student relationship, more questions have been raised than answered. However, the study does suggest that certain preferences of students are obvious and should be incorporated in the design and development of the course.
| Keywords: | Business students; teaching modes; student preferences |
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